| MU names two to Board of Trustees
Mr. Jones will provide our management, marketing and information science faculty and majors with insight into future directions within this rapidly changing field,'' President MacDowell added. Mr. Jones is president and CEO of Pepperjam in Wilkes-Barre, Pa., the fastest growing full-service Internet marketing agency and affiliate network in the United States. Pepperjam employs more than 100 young professionals from Northeastern Pennsylvania and has been recognized the last two years by Inc. Magazine as one of the fastest growing companies in the country. Mr. Jones is considered to be one of the top Internet marketing experts in the world and is a prominent speaker and moderator at leading national and international marketing conferences around the globe. Most recently, Mr. Jones was the keynote speaker at the largest affiliate marketing conference every held in Europe — Affiliate Dag.
NOW CANTOR TEAMS WITH INCOME ACCESS
Cantor Casino.com, an online gambling operation in the Cantor Gaming stable, is the latest addition to the growing Income Access affiliate program.
The company announced the addition this week, pointing out that Cantor Casino affiliate marketers can benefit from a choice of CPA or revenue share commission structures, no negative rollover, dedicated affiliate support and a variety of marketing tools including flash banners, text links, content and HTML mailers.
Publishers who choose to promote Cantor Casino through its new affiliate program in the Income Access network can choose either a flat 25 percent revenue share commission, or a GBP 75 CPA. No negative rollover/carry-over means that any negative commissions incurred will be wiped clean at the start of the next month.
Google offloads conflict of interest biz
After regulators approved its $3.1bn DoubleClick purchase, Google split Performics in half, separating its affiliate ad network from its search engine marketing biz. The Performics affiliate network soon became the Google Affiliate Network, and the Mountain Viewers vowed they would eventually sell the search marketing arm to a third-party. You see, the search marketing arm makes its money by rigging Google search results. And in a rare moment of sanity, Google has decided that hanging on to such a business is a bad idea. "It's clear to us that we do not want to be in the search engine marketing business. Maintaining objectivity in both search and advertising is paramount to Google's mission and core to the trust we ask from our users. For this reason, we plan to sell the Performics search marketing business to a third party," Google opined back in April, after the DoubleClick deal went through.
Income Access Signs Trimark Agreement
Gaming software solution provider Trimark Gaming has signed a white-label agreement with the Income Access affiliate marketing programme that will see it simultaneously offer solutions for both a gaming operation and an affiliate network. London-based Trimark offers online gaming operators a solution that can power casino, bingo, lottery, skill and probability games and this latest deal will allow it to offer clients software that can power a casino and bingo room alongside a affiliate programme solution to promote those Internet activities. "We are very excited to be bringing our technology together with Trimark's," said Nicky Senyard, Chief Executive Officer for Income Access. "We have been continually enhancing our software over the years and we're certain that our standards of quality and performance will be an excellent complement to the Trimark platform." "The Income Access affiliate platform provides Trimark licensees with a comprehensive and proven affiliate programme together with access to over 17,000 affiliates," said David Dent, Chief Executive Officer for Trimark.
Affiliate Marketing hits bull's eye for the merchants worldwide
Rupiz Affiliates has clinched 5 major merchant accounts in the month of July namely Getmepayday, The Rajasthan Tour, IDiscover India, Stickitonyourwall and Indiagiftbazaar. This has come as a significant achievement considering that the affiliate network plans to grow aggressively worldwide. Rupiz Affiliates is an online marketing venture of the Rupiz Info tech group, which is an online business conglomerate. It provides productive business platform for global affiliates and merchants. Rupiz Affiliates works on pay-on-performance structure, this could probably be one of the clinchers in helping them acquire big merchants. The 5 merchants to join the affiliate network very recently are diverse in their standings. Getmepayday is an online portal for instant loan encashment, The Rajasthan Tour organizes cultural tours throughout India,IDiscover India specializes in building customized travel packages,Stick it+on your wall is an online portal offering posters and calenders across various categories and Indiagiftbazaar is an online Gifting and "Shopping Hyper mall".
Affiliate Summit: Party Preview
Yes, boys and girls, Affiliate Summit is coming to Boston. While Lebron James and the USA Basketball Team try to redeem themselves halfway across the world, thousands of affiliates, vendors, and networks will gather in Beantown for three days of education, networking and fun. Early-comers and those who aren't too hung over from Saturday night's Buy.at party can enjoy two hours of food, fun, and fellowship Sunday morning on the Christian Affiliate Marketing Association Cruise which will allow participants to see the city from Boston Harbor during a delicious brunch. The Summit officially begins with its “opening ceremony" – the Affiliate Meet Market. I was thoroughly impressed with my last Meet Market experience at Affiliate Summit West in Las Vegas, with over a thousand people in attendance, teaching, learning, networking, and closing deals.
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